Sunday, March 23, 2008

AIGA Competition & Design Trends


Watching the overall AIGA competition was quite intriguing for me because I was curious who and what solutions the competitors would come up with during the presentation/critique. In the end I was surprise by the overall solutions that the competitors came up with. As I had mentioned before from my part 1 reflection about the competition I question if they are still the best student design from all the choice since I am surrounded by great designers in my class.

I was a bit disappointed by how the judges critiqued the work of the students since I was expecting more of a constructive criticism rather than helpless humour that they seem to do in each work that are up.

Overall I am intrigued by the overall competition and look forward to see other related competitions.

The design trends that I noticed through ot the competition was humour. Many designs seem to come up with humourous solutions; This for me only works because it does have a longer impact than having a great design, if it is the main goal of a product or service. But for me I believe that designs should not be judged based on humour but the concept and how well

Another trend is offering experience. I have noticed that many of the work that they have done seem to offer experience that made an emotional experience to the audience that made the work a lot more effective, which is probably one of the reasons that Michelle Narcisi had won because she had made an emotional connection.

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